I am presently consulting for several companies on developing designs for marketing campaigns that have strategic digital and social media integrations. Previously, I was the Director of Creative Design at CBS's in-house agency, The Altitude Group, where we designed consumer and partnership marketing programs for key clients including American Express, AT&T, Dodge, GM, and P&G. I also spent several years at Cipriani, leading their design voice as Marketing Director for their landmark restaurant, The Rainbow Room.
Currently, I am the Design Director of NASCAR in New York City, leveraging the ROI of the sports league's Fortune 500 partners through strategic design and marketing integration. Key partners include Bank of America, Chevrolet, Coca-Cola, Comcast, Ford, Microsoft, MillerCoors, Nationwide, and Toyota.
I am a multi-disciplinary designer with over 16 years of experience in brand identities, packaging, advertising, and websites for key industries that include entertainment, media, publishing, hospitality & restaurants, beauty, architecture, and sports.
My design campaigns have won several awards for creative excellence and have been seen across the nation in retail stores, online in websites and digital ads, and printed in publications such as USA Today, Sports Illustrated, and New York Magazine.